Passing down the values that guide future generations is a crucial aspect of Jewish life, and the L’DORon program aids grandparents in introducing their grandchildren to the significance of tzedakah and collective giving. L’DORon’s Hebrew name reflects the tradition of giving through its twofold meaning: “dor” means generation, and “doron” means gift.
Grandparents that participate in the program make an annual gift of $18 or more to the JUF Annual Campaign in honor of their grandchildren until they turn 13, when they reach Bar/Bat Mitzvah age. At that point, the grandparent may continue to make annual gifts or pass the responsibility to the grandchild, who learns the value of supporting the community in the process.
After a grandparent registers for L’DORon, the grandchild will receive a certificate announcing the pledge. The JUF also sends children L’DORon cards each year, which creates an opportunity for families to discuss tzedakah, Jewish values, and supporting those in need.